4 Donor Persona Examples Every Charity Can Use

4 Donor Persona Examples Every Charity Can Use

Our solutions specialist and resident charity expert, Robert Friend, shares donor journey mapping basics and four basic personas that any organisation can use. Ask any charity organiser if they want more successful fundraising and you’ll get a resounding “yes”! The...
The Donor Funnel Vs. Donor Journey

The Donor Funnel Vs. Donor Journey

Engaging active and new supporters and inspiring lapsed donors to get involved is the focus of every charitable organisation. After all, donations, involvement, and brand ambassadorship are essential to continue pursuing your mission and raising cause awareness. So,...
25+ Creative Fundraising Ideas for Non-Profits

25+ Creative Fundraising Ideas for Non-Profits

Every cause is different—and so is every fundraiser. Whether you’re part of a non-profit, school, church, or community group, this roundup of fundraising ideas offers fresh ways to connect with supporters. You’ll also find plenty of inspiration for virtual fundraisers...